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‘Marketing’ Articles at Counselling Resource
The following articles are tagged with ‘Marketing’ in our library of resources.
This list is sorted alphabetically.
Staying with the idea that content is king, blogging provides one of the most convenient ways to deliver your content to users — and it brings some additional benefits in terms of attracting traffic.
A little quantitative keyword research can help you to understand what keywords web users are actually searching for (as distinct from what you think they might search for); choosing keywords sensibly and empirically can make the difference between a successful keyword marketing strategy and a huge waste of time.
The biggest barriers to effectively marketing your private practice might not have very much to do with marketing itself, or with competition.
This section covers some of the central aspects of marketing your private practice via the internet, from the perspective of keywords, content, and related ideas.
Are you new to private practice marketing? Or a seasoned hand? This section provides some brief introductions covering a few of the basics of private practice marketing.
Unlike search engines, which rely on indexes of web page content built by automated crawlers, directories are edited by real live human beings, who exercise some editorial control over which sites will appear in the directory. Several, both paid and free, are available and can help market your practice.